SKU (ISBN): 9780814437759
Jerry Wilson | Ira Blumenthal
Binding: Trade Paper
Publisher: AMACOM – Harper Collins Publishers
Whether we realize it or not, we are all brands. We all have qualities that influence how the people in our lives see us – and how we see ourselves. In Managing Brand You, you will learn a proven seven-step process for identifying what makes you unique and communicating it in a way that guarantees success.