Successful Cold Call Selling


For one of the fastest growing segments of the sales profession, this second edition is welcome. Offering hundreds of new ways to break the ice and complete a sale, it also gives classic tools from the first edition, proven by sales reps and managers. Ideal for new and veteran sales reps alike, here is the perfect primer for a tough, rewarding job.–The Wall Street Journal.

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SKU (ISBN): 9780814477182
Lee Boyan
Binding: Trade Paper
Published: 1989
Publisher: AMACOM – Harper Collins Publishers


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